FEATURED PROJECT / PAPHOS, CYPRUS
UNO ran entirely through Propular Signal: a connected property exploration and reservation platform, with buyer intelligence and a developer workspace for 32 off-plan residences in Paphos.
Explore Signal at UNO
THE BRIEF
Bring a 32-residence development in Paphos to market before construction was complete.
WHAT WE DELIVERED
A buyer-facing property and reservation platform powered by Signal, connected to unit-level intelligence and the developer’s workspace. Branding, visualisation, the website and marketing brought buyers into that experience.
THE CONNECTED EXPERIENCE
Buyers can explore apartments, shortlist their preferred units and submit a reservation request. The developer can review requests alongside buyer activity and preferences, with context for the next step.
PROPULAR SIGNAL / SALES PLATFORM
From exploring an apartment to requesting a reservation, Signal connects the buyer journey with unit-level intelligence and the developer’s workspace.
Views, shortlists and enquiries give the team a more detailed picture of interest in each apartment.
From UNO’s property engagement leaderboard. These are engagement signals, not sales results.
| Unit | Shortlists | Enquiries |
|---|---|---|
| A303 | 7 | 2 |
| A105 | 9 | 1 |
| A101 | 8 | 1 |
Compare interest across individual residences.
A buyer viewed and shortlisted B101. Signal brought that activity together with their apartment preferences, budget fit and engagement history. Temperature and deal-health indicators help the team prioritise follow-up.
An anonymised example from UNO. Identifying details and the buyer’s exact budget are omitted.
Identity removed for privacy
Re-engagement needed
Cold temperature · Critical deal health
Apartment views, shortlists and email engagement give the team a shared history of the buyer’s interest. The next conversation starts with context.
Selected activity from the anonymised B101 buyer profile. Events are grouped by type; no sequence or timing is implied.
The apartment that caught their attention.
A preference the team can reference.
Communication activity alongside property interest.
Signal identified declining engagement and recommended a follow-up around B101 and similar apartments, followed by a virtual tour.
AI recommendations support the team’s judgement. They do not indicate that a task was completed or a sale achieved.
Personalise the conversation around the shortlisted apartment and similar options within budget.
Email · Suggested within 24 hoursHelp the buyer explore B101’s features in more detail.
Email · Suggested within 3 daysLead ownership and task tracking give the team a clear view of who is responsible and what needs attention. Recommended actions sit alongside the work to be done.
Illustrative task arrangement using verified UNO features. Team identities are omitted.
Use the buyer’s shortlisted unit and preferences to prepare the conversation.
Task status · PendingReview assigned leads, pending tasks and overdue follow-ups in the team workspace.
Selected views reconstructed for this page from UNO’s Signal interface, reviewed September 2026. Labels and recommendations are condensed for readability. Buyer information is anonymised. These views are not live.
Try the reservation journey
Exterior, interior and lifestyle imagery, created from architectural drawings. A complete picture of the place before construction.
The UNO film brings the development to life through moving image.
We designed and built UNO’s development website, bringing the residences, amenities and investment story together in four languages.
Explore selected pages from the English UNO brochure: the brand story, residences, apartment layouts and amenities, designed as one considered publication.
Organic social, paid creative and vertical video brought the development’s story into buyers’ daily lives. Archived campaign examples shown below.
Welcome, amenity and investment emails connected the campaign to the sales experience, bringing buyers back to explore the residences.
A BETTER WAY TO SELL WHAT’S NEXT.
Bring your buyers, units, reservations and after-sales together with Signal.
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